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Workplace Accessibility Training

Accessible Customer Service and Patient Experience

Creating services everyone can access

Two people stand behind a glass wall covered in orange and blue sticky notes, discussing ideas. One, a white woman with short grey hair, holds a piece of paper and a marker, while the other, a black man with a slightly greying goatee, holds a pencil near their mouth, appearing deep in thought. A plant is visible in the background, and the setting looks like a bright, informal workspace.

Every customer, patient and service user should be able to access services, understand information and participate as fully as possible. However, inaccessible information, unsuitable environments, inflexible processes, communication barriers and unrecognised support needs can prevent people from receiving an equitable experience.

Accessible Customer Service and Patient Experience: Creating Services Everyone Can Access equips customer-facing and patient-facing teams with the knowledge and practical skills to recognise barriers and respond confidently to individual needs.

Participants explore the complete service journey: from finding information and making initial contact through booking, arrival, waiting, service delivery, communication, reasonable adjustments, complaints and follow-up.

Combining practical accessibility principles with real-world customer and patient scenarios, the course helps employees create service experiences that are more accessible, inclusive and effective for everyone.

About this course

Who is this course for?

This course is ideal for employees at all levels, and particularly valuable for:

  • Customer Service Teams
  • Reception and Front-of-House Teams
  • Contact Centre and Telephone Teams
  • Patient Experience Teams
  • NHS and Healthcare Employees
  • GP, Dental and Community Healthcare Teams
  • Adult Social Care Employees
  • Clinical and Non-Clinical Patient-Facing Staff
  • Service Managers
  • Complaints and Patient Advice Teams
  • Housing and Local Authority Teams
  • Retail, Hospitality and Leisure Teams
  • Transport and Public Service Employees
  • Anyone responsible for delivering services to the public

What will the course cover?

  • Accessible and inclusive customer service
  • Disability, neurodivergence and sensory loss
  • The accessible customer and patient journey
  • Accessible websites, forms and appointment information
  • Clear and accessible communication
  • Identifying individual access needs
  • Recording and sharing communication requirements
  • Reasonable adjustments in service delivery
  • Accessible reception and waiting environments
  • Supporting interpreters, advocates and companions
  • Communicating directly with the individual
  • Responding to anxiety, distress and sensory overload
  • Accessible complaints and feedback
  • Creating consistent accessible services
  • Improving customer and patient experience

What will you learn?

Participants will leave the course better equipped to:

  • Recognise barriers throughout the customer or patient journey
  • Understand how different people may experience the same service
  • Ask respectfully about access and communication needs
  • Communicate information more clearly
  • Provide accessible ways for people to contact and use a service
  • Respond appropriately to requests for reasonable adjustments
  • Improve reception, waiting and service environments
  • Work effectively with interpreters, advocates and companions
  • Respond more confidently when somebody is anxious or distressed
  • Make complaints and feedback processes more accessible
  • Record and communicate agreed support accurately
  • Identify practical improvements within their own service area

Delivery

We understand that finding time for training can be challenging. That is why we offer flexible delivery options designed to fit your organisation’s schedule and ways of working. 

This course is available in person, live online, or as a bespoke programme tailored to your organisation’s specific needs and objectives. 

Duration

Full day (9.00am – 4.30pm)

Accessible information in health and social care 

For NHS and publicly funded adult social care organisations, the course can incorporate the practical application of the Accessible Information Standard.

This includes how services identify, record, flag, share, meet and review the information and communication needs of disabled people and people with sensory loss.

Tailored to your organisation

Every workplace is different, which is why we tailor our training to your needs.

The course can be personalised around your organisation’s services, environments, customer journeys and existing accessibility processes. Realistic scenarios involving reception, telephone contact, online services, appointments, complaints and customer or patient interactions can be incorporated into the programme.

Healthcare versions can reflect patient pathways, local communication processes and the responsibilities of clinical and non-clinical teams.

The course is suitable for healthcare, social care, professional services, financial services, public sector, technology, education, retail, hospitality, leisure, transport and other customer-facing organisations across the wider market.

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Ready to make your services easier for everyone to access and use?

Contact us to discuss your organisation’s requirements, course availability and bespoke delivery options.